You have to find the right balance… for YOU… between “All Content” vs. “All Marketing”
“Make Money Online” marketers are notorious for “All Marketing”.
Podcasters, YouTubers and Digital Content Creators who consider themselves more of an “Artist” than an “Entrepreneur” are notorious for “All Content”.
If you wish to succeed in 2019, you have to find the right balance between creating content, and promoting it.
You have to do both. There’s just no way around it. It doesn’t exactly have to be YOU specifically - maybe someone on your team. But it has to be done.
The sooner you understand it and accept it, the sooner you will be able to find more success.
Content + Marketing = Content Marketing.
Balance your own slider, test and tweak until you can find your zone of genius.
Oh, and did you check out the cool GIF above?